Ads Only
Restoration Google Ads Management
Every dollar you spend on this plan is aimed at one outcome: getting your phone to ring with real, high-intent restoration calls, fast. Restoration Google Ads Management gets your business in front of homeowners searching for help right now, without waiting on a website build or months of SEO work. Starting at $275/wk plus ad spend, with a $1,000 setup fee.
Where This Puts Your Business
For most restoration companies, this is the first step. It’s the fastest way to turn marketing dollars into real traffic and real phone calls from people searching on Google right now, today, not six months from now once a bigger project wraps up. Someone with a water emergency searches, sees your ad, and picks up the phone to call you before they think to call anyone else in your area.
We’ll be straightforward about what this is and isn’t. This plan is a lead faucet, not a foundation. It gets calls coming in fast, but it doesn’t build a website, a search presence, or a reputation that keeps working once you turn the spend off. That’s not a knock on the plan, it’s exactly what it’s built to do, and for a lot of companies, it’s genuinely the right place to start before building anything bigger on top of it.
More Than a Marketing Vendor
We don’t just track your calls, we help you evaluate them. We listen for where jobs are actually being lost: a call that went to voicemail, a CSR who never asked for the appointment, a lead that came in strong and then never got a follow-up. Paying for a click and then losing the job on the phone is the single most expensive mistake a restoration company can make, and it happens more often than owners realize.
Beyond that, we’re a starting point for whatever else you need figured out. Which CRM is actually worth the switch. Whether an answering service makes sense for your call volume. How to think about adding a new service line down the road. We share what we’re learning from the other restoration companies we talk to every week, help manage your digital assets including your domain, and answer technology questions even when it’s not something we handle directly ourselves.
You’ll also get access to our in-person and virtual client events, including our Mastermind, where restoration business owners compare notes on what’s actually working.
Case Study
Assigned client: Vinis. Written without fabricated numbers or timelines, per your instruction — please supply the actual case study specifics if you’d like this made more concrete.
Vinis came to us needing calls, not a long-term project. They didn’t have a website built out yet or an established online presence, but they had crews ready to work the moment a job came in. We built Google Ads campaigns and landing pages around emergency search intent, set up Local Service Ads, and put call tracking in place so they could see exactly where each call was coming from.
The question every Ads Only buyer asks is simple: how fast did the phone start ringing, and were the calls any good? For Vinis, calls started coming in shortly after the campaigns went live, and the calls that came through matched the kind of emergency water damage jobs they wanted to book, not tire-kickers or the wrong type of customer.
That’s the entire promise of this plan. It’s not about building something that compounds over years, it’s about turning ad spend into real calls from real homeowners who need help right now.
Expanded Feature Detail
01
Google Ads Lead Generation
Google Ads campaigns for restoration companies need to be built around emergency search intent, not the kind of browsing behavior a generalist marketing agency is used to targeting. Someone searching at 2am with water actively spreading through their home isn’t comparing five companies side by side, they’re calling whoever answers first and sounds like they know what they’re doing.
That’s what “high-intent” actually means in this context: a search that’s one click away from becoming a same-day job, not a lead that needs three follow-up emails before it ever converts into work. Campaigns are built around that behavior specifically, targeting the keywords and times of day when real emergencies are searching, not generic terms that pull in curious browsers who were never going to call anyone.
This plan requires a $2,000/mo minimum ad spend to run these campaigns effectively.
02
High-Converting Landing Pages
Sending ad traffic to a generic homepage wastes the click you just paid for. A homeowner who clicks an ad expects to land somewhere built around exactly what they searched for, with your phone number impossible to miss and no extra pages standing between them and calling you.
These are campaign landing pages, not a full website, built specifically to turn a click into a call as fast as possible. We test and refine them on an ongoing basis rather than launching once and leaving them alone, since even small changes to layout, headlines, or where the phone number sits can meaningfully change how many visitors actually pick up the phone and dial.
03
Google Guaranteed Ad Setup (LSAs)
Local Service Ads carry the Google Guarantee badge, a visible signal that Google has vetted your business and stands behind the work if something goes wrong. For a homeowner in a panic, trying to decide who to call in the middle of an emergency, that badge carries real weight and cuts through the hesitation.
LSAs also place above standard paid ads at the very top of the results page, which means your business gets first look before a homeowner even scrolls down to the ads most competitors are running below you.
04
Call Tracking & Performance Dashboard
Every campaign comes with unique phone numbers so you can see exactly which ads, keywords, and landing pages are producing calls, along with a dashboard showing call outcomes and return on ad spend in real time.
This ties directly into the call evaluation work we do together. Tracking a call is only half the picture. What matters is knowing whether that call turned into a booked job, and if it didn’t, understanding exactly why it slipped away.
Compare Our Packages
| Feature | Ads Only Your Plan | Accelerate with Ads Your Plan | Accelerate with SEO Your Plan | Dominate Your Plan | Multi-Location Your Plan |
|---|---|---|---|---|---|
| Google Ads | Included | Included | Not included | Included | Included |
| Websites | Not included | Included | Included | Included | Included |
| Google Maps Optimization | Not included | Included | Included | Included | Included |
| Local SEO | Not included | Not included | Included | Included | Included |
| Reputation Management | Not included | Included | Included | Included | Included |
| Multiple Locations | Not included | Not included | Not included | Not included | Included |
- Google Ads
- Websites
- Google Maps Optimization
- Local SEO
- Reputation Management
- Multiple Locations
- Google Ads
- Websites
- Google Maps Optimization
- Local SEO
- Reputation Management
- Multiple Locations
- Google Ads
- Websites
- Google Maps Optimization
- Local SEO
- Reputation Management
- Multiple Locations
- Google Ads
- Websites
- Google Maps Optimization
- Local SEO
- Reputation Management
- Multiple Locations
- Google Ads
- Websites
- Google Maps Optimization
- Local SEO
- Reputation Management
- Multiple Locations
This plan requires a $2,000/mo minimum ad spend to run campaigns effectively, in addition to the management fee.
No. This plan includes campaign landing pages built specifically for your ads, so you don’t need an existing website to get started.
Local Service Ads are a form of Google Ads that carry the Google Guarantee badge, showing homeowners that Google has vetted your business. They also appear above standard paid ads at the top of the results page.
This plan is billed month-to-month, with a setup fee due at the start. Since it includes no website, there’s nothing to stay locked into beyond the active campaigns.
Every campaign uses unique phone numbers, so calls can be traced back to the specific ad, keyword, or landing page that generated them, all visible in your performance dashboard.
Restoration searches are almost always emergencies. Campaigns need to target high-intent, time-sensitive searches rather than the browsing behavior a generalist agency is used to managing.
Get Your Own Market Strategy
The right plan depends on where your business is today, and a quick call is the easiest way to find out. If you need calls now, this plan gets you there fast. Ready to get your phone ringing? Book a call and let’s get started.
